The turbo for marketing teams that want to work faster, smarter, and stronger

You’ve come up with a brilliant marketing campaign, but before it goes live, you find yourself navigating a maze of complex tools. And if you're unlucky, you’ll need to involve IT because your idea isn’t quite possible with your current setup. Before you know it, weeks have passed, and your message is outdated. Frustrating, right?

What if you had full control? What if you could launch campaigns, manage content, and maintain brand consistency — all without the hassle? Today, I’d like to introduce you to the uxbee Experience Building Engine (XBE). XBE puts marketing teams in control, turning digital marketing into a streamlined, powerful machine. Curious how it works and why you shouldn’t be left behind as a marketer? Read on.


More control and speed for digital experiences — on your terms

XBE is a comprehensive component library that works on top of Sitecore XM Cloud. It provides marketing teams with reusable building blocks to create digital experiences quickly and efficiently — without constantly relying on developers. With XBE, you can flexibly assemble content and campaigns while benefiting from the power and stability of Sitecore XM Cloud. It gives you the freedom to manage content, campaigns, and digital experiences — your way. No IT dependencies, no rigid structures.

Where marketing teams are often stuck with rigid templates and long development timelines, XBE offers a modular approach. You gain access to a library of reusable components, customized to your brand, that you can easily use for new campaigns and digital experiences. This keeps you agile and prevents technical limitations from slowing you down. With XBE, you're in control, can accelerate where needed, and always maintain your brand identity.


The benefits of XBE for marketing teams

1. Fast time-to-market

Why wait weeks when you can launch a campaign or new landing page in minutes? With reusable components and intuitive workflows, you can effortlessly build new pages. Saving time means more room for creativity and experimentation.

2. Lower costs

Marketing budgets are tight, and efficiency is more important than ever. Thanks to XBE’s extensive component library, you’re no longer reliant on developers because less custom work is needed. This avoids duplicate work, saving you valuable time and money.

3. Full brand control

Nothing’s more frustrating than inconsistent branding. A misplaced logo, an incorrect font, or a campaign that looks different across channels. With XBE, you stay in control. We set all your brand guidelines within the platform, ensuring your brand consistency is automatically safeguarded.

4. Scalability and security

Whether you're managing one brand or a portfolio of multiple labels, XBE scales with you. The platform is designed to grow rapidly and meets the highest security standards. This ensures your data is secure and your digital environment is future-proof.

5. WCAG-compliant and future-ready

XBE meets the highest accessibility standards under the European Accessibility Act (EAA) and WCAG guidelines, ensuring your digital experiences are accessible to everyone. Thanks to its flexible architecture and modern technologies, you benefit from updates immediately — no hassle, future-ready.


RAI Amsterdam migrates 100,000+ pages in record time with XBE

When RAI Amsterdam wanted to migrate their complex multi-label environment, speed and efficiency were crucial. With XBE, this massive project — involving over 100,000 pages including metadata and media — was completed in just two months. That’s more than three times faster than usual.

Thanks to the automated migration, marketers could focus on content and strategy instead of technical details. New websites and campaigns are now launched within minutes using a blueprint approach — without depending on developers. Onboarding is seamless too: new users are up and running in hours instead of weeks. The result? Faster execution, less hassle, and maximum marketing flexibility.


Ready for the next Step?

Many marketing teams face the same challenges: slow processes, too much dependence on IT, and inefficient workflows. XBE helps you overcome these obstacles, so you can focus on what really matters: impactful campaigns and meaningful customer experiences. Curious how this could work for your organization? I’d be happy to show you.

 

 

Curious what else to read?

Feel free to explore the full range of Theo's blogs. The common thread is how to achieve success for your organization with marketing technology, the topics ranging from strategy and ROI to marketing automation and personalization and everything in between.
Happy reading!